In this audio recording, fashion designer Stan Herman starts by taking a poll of where students come from. He then relates the historical background of the New York fashion industry in the 1950s and 1960s, his apprenticeships and career, gender disparities between men and women, his time on Broadway, the Mafia, and various other topics. He provides an open-ended prompt for student designers, which he calls, "A New York Sense of Style." The designs should communicate that New York is the world's fashion capital. Students then ask questions about the project. In the fashion show program, this project is titled, "A New York Kind of Style."