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American Indian College Fund posters

Identifier: KA-0151-01


The American Indian College Fund is one of the largest Native-run charity supporting Indigenous students' access to higher education in the United States. The collection consists of advertising posters created by the advertising firm Wieden+Kennedy for the American Indian College Fund.


  • circa 2008-2012



10 Items (2 folders)

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Content Description

The collection consists of promotional posters and a bumpersticker created by the advertising agency Wieden + Kennedy. The posters and bumpersticker advertise the American Indian College Fund (AICF), featuring Indigenous students who have benefitted from its scholarship programs and tribal colleges, such as College of the Menominee Nation, Institute of American Indian Arts, and United Tribes Technical College.

According to the AICF website, these materials were the print component of the "Think Indian" campaign launched in 2008. The following AICF campaign was launched in 2012, so the posters in this collection were in circulation between 2008 and 2012.

Collection consists of large (24 inches x 36 inches) and medium (17 inches x 22 inches) size posters, as well as smaller size versions measuring 8.5 x 11 inches.

Conditions Governing Access

Collection is open for research use. Please contact for appointment.

Conditions Governing Use

To publish images of material from this collection, permission must be obtained in writing from the New School Archives and Special Collections. Please contact:

Historical Note

The American Indian College Fund, founded in 1989, is one of the largest Native-run charities in the United States, supporting Native students' access to higher education.

Wieden+Kennedy, founded in 1982, is one of the world’s largest independent advertising agencies, most famously known for their work with Nike.

Capriccioso, Rob. "Encouraging America to 'Think Indian." Indian Country Today. October 20, 2009. Accessed March 11, 2022.

Immediate Source of Acquisition

Donated by Ruth Eisenberg, Parsons School of Design instructor in history of photography, 2012.

Guide to the American Indian College Fund posters
Gino Romero and The New School Archives and Special Collections Staff
April 5, 2022
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Describing Archives: A Content Standard
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